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Why you should care about the Cumulative Layout Shift

Cumulative Layout Shift: Three words that have been keeping our industry on its toes for a while now.

Ever since Google announced that CLS, along with the two other measurements that make up the Core Web Vitals, will be factored into the search engine’s ranking criteria, we have heard a lot of qu...

Company news

An overview of our special ad formats

Yieldlove is able to support a variety of special formats that offer eye-catching and creative abilities…

Industry news

How to improve your Core Web Vitals with PageSpeed Insights

Last year Google announced that, starting May 2021, it will add a new group of factors to its search…

Ad insights

Unlock additional revenue with Anchor Ads

Anchor Ads (or Sticky Ads as they're also known as) are a great way to unlock additional ad revenue…

Company news

Welcome to a new Yieldlove.com

Hello and welcome to our new website! We couldn’t be more excited to introduce you to our home on…

Company news

We ranked among the fastest growing German startups once again!

Once a year the Gründerszene magazine, a German online magazine for digital economies, presents their…

Case studies

Google's unified first price auction update from a publisher's perspective

It’s been a while since Google introduced changes in its product, but the concerns surrounding unified…

Case studies

Google goes First-Price. What does it mean for you?

Google’s move to create unified, first-price auctions within Ad Manager may be one of the biggest…

The 6 Rules for Successful Multi-SSP Management

Header Bidding allows publishers to offer their ad inventory to multiple Supply Side Platforms (SSPs)…

Introducing our new feature: flexible reload of ad units

Optimizing site performance is in the interest of every smart publisher – as well as in the interest…

Industry news

What is EBDA and why should it be combined to Header Bidding?

The Exchange Bidding Dynamic Allocation is a Google product originally launched to counter the rise…

Everything you always wanted to know about lazy loading

Lazy Loading is a way to configure your site in order to show the information/content as it is required…

Amazon integration is here

We are excited to announce that we have integrated the Amazon wrapper as a component…

Yieldlove supports better ad quality

Overall, there has been successful industry adoption of Ads.txt file in order to help secure the User…

Introducing automated ads.txt audit for Yieldlove's publishers

The “Authorized Digital Sellers” initiative was launched by the Interactive Advertising Bureau in…

Yieldlove named the 39th fastest-growing company in Europe!

Founded in 2013, Yieldlove has achieved quite a lot since. Thanks to its disruptive technology and…

GDPR - What you need to do as a web publisher

The General Data Protection Regulation is the new European reference text providing a set of rules…

Google and Header Bidding: It's complicated

It is an open secret that you do not have to choose between Google's Exchange Bidding Dynamic Allocation…

duden.de chooses Yieldlove

We are excited to announce that starting March 1st, Yieldlove is now the exclusive seller of duden.de's…

taz.de chooses Yieldlove

After a successful testing phase, we have been selling taz.de's ad inventory exclusively since January…

Gründerszene’s Growth Ranking

We are thrilled to announce that we claimed 22nd place in Gründerszene’s Growth Ranking 2016. With…

Header bidding for the win

Yieldlove completed the rollout of header bidding throughout its entire portfolio – generating up…

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